In today's competitive cross-border e-commerce landscape, customer reviews have become one of the most powerful marketing tools. Tangbuy's spreadsheet feature offers sellers a structured way to implement effective word-of-mouth marketing strategies based on user feedback.
Step 1: Collecting and Filtering Valuable Reviews
The foundation of successful review marketing begins with extracting high-quality user feedback from your Tangbuy
Step 2: Designing Your Review Marketing Strategy
Combine selected reviews with product characteristics to create compelling marketing content:
Positive Review Utilization:
- Review Rewards:
- Featured Testimonials:
- Social Proof Campaigns:
- Featured Testimonials:
Handling Negative Feedback:
- Improvement Acknowledgement:
- Follow-up Offers:
- Product Development Input:
- Follow-up Offers:
Step 3: Amplifying Through Social Channels
Boost the reach of your best reviews through strategic social media distribution:
- Create visually appealing review graphics for Instagram/Pinterest
- Develop short video testimonials for TikTok/YouTube Shorts
- Run targeted social ads leveraging authentic positive reviews
- Feature user-generated content with product hashtags